{"product_id":"l-oreal-professionnel-serie-expert-keratin-alpha-sleek-shampoo","title":"L’Oréal Serie Expert Keratin Alpha Sleek Shampoo","description":"\u003cdiv class=\"product-description-block\"\u003e\n\u003cp\u003e\u003cstrong\u003eL’Oréal Professionnel Serie Expert Keratin Alpha Sleek Shampoo\u003c\/strong\u003e is a smoothing shampoo designed to help control unruly, frizz-prone hair. Formulated with keratin-inspired technology, it gently cleanses while helping leave hair feeling smoother, softer, and easier to manage.\u003c\/p\u003e\n\u003cp\u003eIdeal for maintaining sleek styles, this professional formula helps protect the hair fibre and improve overall manageability without weighing hair down.\u003c\/p\u003e\n\u003ch3\u003eWho It’s For \/ What It Solves\u003c\/h3\u003e\n\u003cp\u003ePerfect for people struggling with frizzy, rebellious, or hard-to-manage hair. This shampoo helps smooth the hair surface, making styling easier while supporting a sleeker, more polished finish.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eHelps smooth frizz and control unruly hair\u003c\/li\u003e\n\u003cli\u003eLeaves hair feeling softer and easier to manage\u003c\/li\u003e\n\u003cli\u003eSupports a sleek, polished look\u003c\/li\u003e\n\u003cli\u003eProfessional formula suitable for regular use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWho It’s Best For\u003c\/h3\u003e\n\u003cp\u003eBest suited for frizz-prone, thick, or hard-to-control hair types. Suitable for both professional salon use and home haircare routines.\u003c\/p\u003e\n\u003ch3\u003eHow to Use (Quick Guide)\u003c\/h3\u003e\n\u003cp\u003eApply evenly to wet hair and gently massage into a lather. Rinse thoroughly and repeat if needed. For best results, follow with a smoothing conditioner or treatment.\u003c\/p\u003e\n\u003ch3\u003eWhy Buy from Charlie’s Hair \u0026amp; Beauty\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eFamily-run since 1986\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAuthentic stock\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFast UK delivery\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Loreal Professionnel","offers":[{"title":"300ml","offer_id":57903922708861,"sku":null,"price":19.99,"currency_code":"GBP","in_stock":true},{"title":"1500ml","offer_id":57903922741629,"sku":null,"price":39.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0581\/0077\/7002\/files\/552010_552010.jpg?v=1772807600","url":"https:\/\/charlieshairandbeauty.com\/products\/l-oreal-professionnel-serie-expert-keratin-alpha-sleek-shampoo","provider":"Charlies Hair \u0026 Beauty","version":"1.0","type":"link"}