{"product_id":"loreal-professionnel-tecni-art-flex-web","title":"Loreal Professionnel Tecni Art Flex Web","description":"\u003cdiv class=\"product-description-block\"\u003e\n\u003cp\u003e\u003cstrong\u003ePremium sculpting wax for defined, textured styles:\u003c\/strong\u003e\u003cbr\u003e Loreal Professionnel Tecni Art Flex Web delivers strong hold with natural shine, ideal for crafting structured or deliberately undone looks with lasting grip.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eWho It's For \/ What It Solves\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eDesigned for men and styling enthusiasts who want to build texture and shape without looking stiff or artificial. Whether you're after a sharp, geometric finish or a relaxed, piecy aesthetic, this fibrous paste grips hair firmly whilst maintaining a natural appearance. Perfect for those tired of products that cake, flake, or leave hair looking dull.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eCreates defined strands and sculpted texture that lasts all day\u003c\/li\u003e\n\u003cli\u003eStrong hold without stiffness or crunchiness\u003c\/li\u003e\n\u003cli\u003eAdds natural-looking shine rather than a matte or greasy finish\u003c\/li\u003e\n\u003cli\u003eWorkable formula that allows easy restyling throughout the day\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eWho It's Best For\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eMen with short to medium-length hair, particularly those with straight or wavy textures looking for control and definition. Works well for daily styling and special occasions. Suits anyone who wants strong fixation without sacrificing a polished, natural appearance.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eHow to Use (Quick Guide)\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eWarm a small amount between your palms, then apply to dry hair. Using your fingers or a comb, work through from roots to ends, lifting and separating as you go to create texture and shape. The fibrous strands will hold their position throughout the day. Restyle by dampening slightly or reapplying product as needed.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy Buy from Charlie's Hair \u0026amp; Beauty\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eFamily-run since 1986\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAuthentic stock\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFast UK delivery\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Loreal Professionnel","offers":[{"title":"Default Title","offer_id":56591865971069,"sku":null,"price":15.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0581\/0077\/7002\/files\/loreal-professionnel-tecni-art-flex-web-569.webp?v=1763588795","url":"https:\/\/charlieshairandbeauty.com\/products\/loreal-professionnel-tecni-art-flex-web","provider":"Charlies Hair \u0026 Beauty","version":"1.0","type":"link"}