{"product_id":"olaplex-broad-spectrum-chelating-treatment","title":"Olaplex Broad Spectrum Chelating Treatment","description":"\u003cdiv class=\"product-description-block\"\u003e\n\n\u003cp\u003e\u003cstrong\u003eProfessional chelating treatment designed to remove mineral buildup and product residue.\u003c\/strong\u003e\u003cbr\u003e\nOlaplex Broad Spectrum Chelating Treatment deep cleanses hair and scalp, restoring vibrancy and preparing strands for colour and treatments.\n\u003c\/p\u003e\n\n\u003ch3\u003e\u003cstrong\u003eWho It's For \/ What It Solves\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eIf your hair feels heavy, looks dull, or isn't responding well to colour and styling products, buildup could be the culprit. Hard water, product layering, and mineral deposits accumulate over time, blocking moisture and treatments from working effectively. This chelating treatment removes those stubborn deposits, leaving hair lighter, brighter, and more receptive to everything you apply afterwards.\u003c\/p\u003e\n\n\u003ch3\u003e\u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eRemoves mineral and product buildup from hair and scalp in one treatment\u003c\/li\u003e\n\u003cli\u003eRestores natural shine and colour vibrancy\u003c\/li\u003e\n\u003cli\u003eImproves product penetration so treatments work more effectively\u003c\/li\u003e\n\u003cli\u003eIdeal before colour services or intensive conditioning routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003e\u003cstrong\u003eWho It's Best For\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eHair that's been subjected to hard water, frequent styling products, or colour treatments. Works well for all hair types including fine, thick, curly, and colour-treated. Perfect for salon professionals and home users seeking a professional-grade deep cleanse before major hair services or when hair feels weighted down and dull.\u003c\/p\u003e\n\n\u003ch3\u003e\u003cstrong\u003eHow to Use (Quick Guide)\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eApply to damp hair, working through lengths and scalp. Leave for 5–10 minutes to allow the formula to dissolve buildup. Rinse thoroughly with cool water. Follow with conditioner to restore softness. Use before colour services or monthly for maintenance, depending on your water quality and product use.\u003c\/p\u003e\n\n\u003ch3\u003e\u003cstrong\u003eWhy Buy from Charlie's Hair \u0026amp; Beauty\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eFamily-run since 1986\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAuthentic stock\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eFast UK delivery\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003c\/div\u003e","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":40751996403754,"sku":null,"price":54.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0581\/0077\/7002\/files\/olaplex-broad-spectrum-chelating-treatment-515.webp?v=1763566950","url":"https:\/\/charlieshairandbeauty.com\/products\/olaplex-broad-spectrum-chelating-treatment","provider":"Charlies Hair \u0026 Beauty","version":"1.0","type":"link"}