Directions Semi Permanent Hair Colour

Transform your look with La Riche Directions Semi-Permanent Hair Colour.
Vibrant, long-lasting shades that let you experiment with style safely. Perfect for adding colour without commitment or damage.

Who It’s For / What It Solves

Designed for anyone wanting to refresh their hair colour or try bold, creative shades. Ideal for covering dull tones, experimenting with fashion colours, or enhancing natural hair vibrancy.

Key Benefits

• Delivers bright, vibrant, and fade-resistant colour
• Conditioning formula keeps hair soft and healthy
• Gentle on hair with no harsh chemicals or ammonia
• Easy to apply for professional results at home

Who It’s Best For

Suitable for all hair types and lengths. Ideal for creative colour enthusiasts, home users, and professional stylists. Directions semi permanent hair colour delivers the most vibrant results on pre-lightened, blonde, or bleached hair, making it ideal if you are seeking bold, long-lasting colour payoff. 

How to Use (Quick Guide)

Apply directly to clean, dry hair. Leave on for 15–30 minutes depending on desired intensity, then rinse thoroughly. Wear gloves and protect clothing.

Why Buy from Charlie’s Hair & Beauty

• Family-run since 1986
• Authentic stock
• Fast UK delivery