Pureology Hydrate Soft Softening Treatment With Shea Butter And Sweet Almond Oil

Pureology Hydrate Soft Softening Treatment restores moisture and silkiness to colour-treated hair with shea butter and sweet almond oil.
This nourishing weekly mask delivers intensive hydration and improves manageability for dry, stressed lengths and ends.

Who It's For / What It Solves

Colour-treated hair often becomes dry, brittle and loses its natural softness due to chemical processing and environmental exposure. This treatment targets those concerns, restoring moisture and elasticity to hair that needs intensive hydration and repair. It's ideal for anyone who colours their hair regularly and wants to maintain softness without compromising colour vibrancy.

Key Benefits

• Deeply moisturises dry, colour-treated hair with shea butter and sweet almond oil
• Improves softness and silkiness for smoother, more touchable hair
• Strengthens hair texture and reduces brittleness from colour processing
• Helps protect colour payoff whilst nourishing from root to tip

Who It's Best For

Best suited to colour-treated, dry or damaged hair that needs regular intensive moisture. Works well for all hair types, from fine to thick. Use weekly as a treatment mask to maintain hydration between salon visits or whenever hair feels parched and lacks lustre.

How to Use (Quick Guide)

Apply a quarter-sized amount to clean, damp hair, concentrating on the mid-lengths and ends where dryness is most noticeable. Work through gently and leave for 5 minutes to allow the formula to absorb. Rinse thoroughly with lukewarm water. Use once weekly or as needed, depending on your hair's moisture levels.

Why Buy from Charlie's Hair & Beauty

• Family-run since 1986
• Authentic stock
• Fast UK delivery