Pureology Strength Cure Best Blonde Toning And Anti Brassiness Shampoo

Purple shampoo for blonde hair:
Pureology Strength Cure Best Blonde Toning and Anti Brassiness Shampoo neutralises unwanted warm tones whilst strengthening colour-treated strands.

Who It's For / What It Solves

If you've invested in blonde, platinum or silver hair, brassiness and colour fade are constant challenges. This shampoo tackles both problems at once, working to neutralise yellow and orange undertones whilst keeping your lightened hair strong and vibrant between salon visits.

Key Benefits

• Neutralises brassy tones for cooler, more luminous blonde
• Strengthens and fortifies damaged or colour-treated hair
• Helps preserve colour vibrancy and extend colour longevity
• Sulphate-free formula that cleanses without stripping

Who It's Best For

Blonde, highlighted, platinised or silver hair that needs toning and repair. Ideal for anyone experiencing brassiness or colour fade, whether you visit the salon regularly or style at home. Works well for all hair textures when used as part of a weekly routine.

How to Use (Quick Guide)

Wet your hair thoroughly and apply the shampoo, working into a lather from roots to ends. Leave on for 1–2 minutes to allow the purple pigments to neutralise brassy tones, then rinse well. Use 2–3 times weekly, or as needed depending on brassiness levels. Follow with Pureology Strength Cure Best Blonde Conditioner for optimal results. If contact with eyes occurs, rinse immediately with water.

Why Buy from Charlie's Hair & Beauty

• Family-run since 1986
• Authentic stock
• Fast UK delivery