The Doux Bonita Afro Balm Texture Cream

The control paste that said "pomade is cute, but what if we made it fly?" BONITA AFRO BALM™ TEXTURE CREAM brings all the definition of heavy butters without weighing down your vibe. This lightweight texture cream keeps your curls looking bonita from the function to the afterparty.

BONITA AFRO BALM™ TEXTURE CREAM is out here rewriting the rules on texture cream. This paste-meets-pomade hybrid hits different – it's got the control of your auntie's Blue Magic but moves like your favorite leave-in.

While other heavy products have your curls looking stiff by Tuesday, BONITA keeps things fresh all week without the buildup drama. The formula melts into your strands instead of just sitting on top looking greasy. We're talking twist-outs that stay juicy but defined, braid-outs that hold their pattern without the crunch, and edges that lay down without looking shellacked.

It's giving all the benefits of butter with none of the weight – your hair still bounces when you walk into the room.

Perfect for when you need to refresh your style but don't want to start from scratch. No white residue when you fluff your 'fro. No sticky hands after touching up your edges. No product build-up making your curls look dull by day three. Just soft, controlled, moisturized hair that looks like you just left the salon.

Your twist-out trying to frizz up in this humidity? BONITA said "not today."

Your edges attempting to revert? They've been managed.

what’s good?

• Goji Berry: Shine so bright, they gonna need shades
• Coconut Oil: Moisture that rides till the wheels fall off
• Sweet Almond Oil: Frizz fighter with finesse
• Clean Beauty: All sauce, no suspicious ingredients

How To Use:

DAB IT
A dab'll do ya – seriously, start with a pea-size amount

SMOOTH IT
Smooth through wet or dry hair for instant control

REVIVE IT
Perfect for reviving that day-three twist-out

DEFINE IT
Use for finger coiling when you want definition that lasts

FLEX IT
Flies solo – no cocktailing needed, this balm got it covered

REAL TALK
BONITA AFRO BALM is that friend who shows up looking effortless but you know they got it together.

One product doing the job of three? Your bathroom counter just got more space.

Your curls feeling heavy from all those layers? Time to simplify with BONITA.

Water (Aqua), Glycerin, Cocos Nucifera (Coconut) Oil, Glyceryl Stearate, PVP/VA Copolymer, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Hydrogenated Vegetable Oil, Canola Oil (and) Zea Mays (Corn) Starch (and) Silica, Acetylated Lanolin, Cetearyl Alcohol, PEG-8 Dilaurate, Ceteareth-20, Coco Glucoside, Glyceryl Oleate, Phenoxyethanol, Benzoic Acid, Ethylhexylglyerin, Glycereth-2 Cocoate, Stearyl Alcohol, Carbomer, Daucus Carota Sativa (Carrot) Seed Oil, Titanium Dioxide (CI 77891), Xanthan Gum, Sodium Citrate, Butyrospermum Parkii (Shea Butter), Lycium Barbarum (Goji) Fruit Extract, Aloe Barbadensis Leaf Juice, Silk Amino Acids, Tocopheryl Acetate, Panthenol, Disodium EDTA, Amino Propanol, Citric Acid, Fragrance (Parfum)